Differences Between Different Types of Online Advertising Models like:
- CPC: CPC Means Cost Per Click and here advertisers are required to pay for every click which the user is clicking on the ads. Benefits: This role model works very fine where the user want to have narrow targeting audience. Here the Publisher could earn huge money through advertising
- CPM: CPM means Cost Per Mile which basically means users are required to pay for every 1000 impressions. Benefits: It is best as it is used for Creating The Banner Of The Company. Here less amount of money could be earned.
- Popup Ads: It means When the website will be opened along with other page will also open. Benefits: It simply open other website window and the user is forced to see it. Moderate level of money could be earned.
Revenue Model Earned by Publisher
CPc > Popup Ads > CPM